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Ram 1500 Built to Serve Edition

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Ram 1500 Built to Serve Edition

Ram has announced a special edition of the 1500 truck designed specifically for the five armed services. In a U.S.-oriented model released in time for Veterans Day, this new model has some key differences that will attract many buyers.

The Ram 1500 Built to Serve Edition is in fact a series of special editions. There will be one for each service, Army, Navy, Air Force, Marines and Coast Guard released one every quarter. Each edition will differ slightly from the other but will have some general characteristics across each model.

Those characteristics will include special colours, unique 20 inch alloy wheels, body coloured exterior trim that includes the front grille, U.S. flag decals, Built to Serve badging and a series of Velcro strips, presumably for unit patches to be secured to.

This special edition will be available across the entire Ram 1500 range.

“Ram wants to honor those who are serving or have served the United States with distinction,” said Reid Bigland, head of Ram brand. “For Ram truck owners – whether military or civilian – ‘Built to Serve’ is a maxim that they can be proud to stand behind. We also want to bring together Ram owners who are not currently serving to make a difference in their communities. We launched our Ram Nation volunteer organization in 2015 as a way to give our Ram truck owners a way to be involved when there’s a need.”

2020 Ram 1500

The 2020 Ram 1500 is one of the best selling trucks in the country and for good reason. It’s tough, looks good, drives like a car and has superb interiors. It can tow, haul or carry and fit a family inside with the right model. It genuinely can be all things to all people and look good while doing it.

The introduction of the EcoDiesel has shaken up the truck market more than anyone anticipated. The 2020 Ram 1500 EcoDiesel has sold exceptionally well thanks to the smooth motor, high torque numbers and fuel efficiency. The 3.0-litre diesel V6 delivers 277 hp and 480 lb-ft of torque, which has obvious benefits for those who use their trucks for work. With impressive gas mileage figures, there is no compromise with this diesel.

The cabin of the 2020 Ram 1500 is as impressive as ever. You can spec it with a truly basic but incredibly hard wearing interior or have it with plush leather and all the technology you could ever use. The truck feels like a car inside but has a much better view of the road.

The Ram drives like a car too, albeit a long one. The road manners of the 1500 are superb. It has a smooth transmission, little body roll, decent maneuverability and the noise cancelling technology works very well indeed.

If you’re looking for a half ton truck that delivers on all counts, you cannot get better than the 2020 Ram 1500. Visit Unique Chrysler Dodge Jeep Ram, 915 Walkers Line, Burlington, ON  L7N 3V8 to see it up close.

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