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Ford announces they are going all electric in Europe by 2030

Ford announces they are going all electric in Europe by 2030

Ford announced last week that they are going all electrified in Europe by 2026 and all electric by 2030. The automaker joins a growing number of manufacturers switching from fossil fuels to clean motoring.

This is on top of the news Ford had previously released announcing an investment of $22 billion USD in electric motors and transmissions by 2025. Part of that investment includes a dedicated manufacturing plant for EVs in Cologne, Germany.

So Ford will offer hybrid versions of all vehicles by 2026 and switch entirely to electric by 2030. Hence the two dates in the introduction.

The decision to make the production and development site in Cologne the e-mobility center for Ford in Europe is an important signal to the entire workforce,” said Martin Hennig, chairman of the General Works Council of Ford-Werke GmbH.

“It offers a long-term perspective for our employees and at the same time encourages them to help shape this electric future.”

Ford of Europe president Stuart Rowley said: "We successfully restructured Ford of Europe and returned to profitability in the fourth quarter of 2020.

"Now we are charging into an all-electric future in Europe with expressive new vehicles and a world-class connected customer experience."

What about Canada and the US?

Ford has not made any big promises for North American as yet aside from those it announced previously. That is increasing electric variants, releasing hybrid and PHEV versions of popular cars and commercials.

Ford is still moving towards an all electric future but hasn’t put a firm date on the switch on these shores as yet.

“The transformation of Ford is happening and so is our leadership of the EV revolution and development of autonomous driving,” Ford President and CEO Jim Farley said two weeks ago.

“We’re now allocating a combined $29 billion in capital and tremendous talent to these two areas, and bringing customers high-volume, connected electric SUVs, commercial vans and pickup trucks.”

Ford EVs

Ford is a little behind the curve in terms of EVs right now and is fighting to catch up. It’s behind Tesla and GM here and behind most automakers in Europe. It is working hard to make up ground though.

The Ford Mustang Mach-E is a genuine game changer and probably the one car that will convert more to electric than any other around right now.

Ford is planning to switch all commercials to hybrid and/or electric as part of the transformation which will be another big move. It owns the truck market here and the van market in Europe, so that shift could be monumental, especially when the electric F-150 is released.

The British government has banned the sale of fossil fuelled vehicles and is even considering banning hybrids. Other European countries are also looking at switching away from any type of combustion to help meet climate targets and improve air quality.

If Ford delivers their plan, they could be in the perfect position to capitalize on this shift, in Europe at least.

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